Category Archives: pr/marketing

What’s up your nose?

I started using Biore nosestrips in high school.  After the first time seeing all the crap that’s in my pores, I was sold.  But it’s a pretty hefty investment: $8 for 8 strips at 6 boxes a year is $48.  … Continue reading

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Brush Without Water

I saw the Colgate Wisp on a point of purchase display (by the checkout counter) at Walgreens.  It was $2.49 for a four-pack, which isn’t too expensive for an impulse purchase. The Colgate Wisp is a tiny toothbrush you can … Continue reading

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Over-Sharing: It’s Better to Just Shut Up

Yes, that’s clearly an inappropriate status update, but the response may be even more so.  Managers should take HR issues seriously.  Broadcasting company issues online doesn’t just hurt the company’s brand, it hurts the manager’s reputation as well.

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Let Me Help You Do Your Marketing!

Ad sites aren’t always equal.  I’m a huge fan of ads and love seeing the newest ideas out there. I’m pretty much what you’d call the perfect consumer.  I spend loads of money each year on tons of products from … Continue reading

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A New Way to Roll

I love the new Kia Soul commercial.  The hamsters on wheels are such a cute analogy, the animation is on point (the fur is mindblowingly well done), and the music is just right.  They’ve undoubtedly spent a pretty penny on … Continue reading

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Customer Appreciation

I ordered something from the Company Store at the end of last year.  They had a great sale on bedding, and I ordered a rouge duvet cover and sheets.  The sheets were mailed to me immediately, but the duvet cover … Continue reading

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Rant, Rant, Rant @AT&T

It’s utterly ridiculous that I just spent 45:53 minutes on the phone with AT&T to discuss extraneous roaming charges that showed up on my bill. It took 30 minutes just to get someone on the phone and load his system … Continue reading

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Feeling the Traffic

I’ve been reading Seth Godin‘s blog religiously.  What I’ve noticed is that he uses everyday experiences to discuss marketing issues.  The analogy helps effectively communicate his ideas, and that small bit of inspiration goes a long way in helping me … Continue reading

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Personal vs. Professional: The Winner is…

I’ve been mulling over the concept of personal brand reputation and what’s acceptable behaviour online.  When Facebook first became public right after I graduated college, I was adamantly against the concept.  Facebook was my personal space online, and allowing my … Continue reading

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Is Anybody Listening.

I’m so incredibly lucky. I went to a lunch called “Conducting a Job Search in a Tough Economy” yesterday sponsored by the Northern California Penn Club.  Peter Jacobs, a Wharton alum, introduced a framework to help us outshine the competition … Continue reading

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