
I saw the Colgate Wisp on a point of purchase display (by the checkout counter) at Walgreens. It was $2.49 for a four-pack, which isn’t too expensive for an impulse purchase.
The Colgate Wisp is a tiny toothbrush you can use, while you’re out, without having to use water.
I love it.
- It’s portable. Each brush costs about $0.60 including tax.
- Sometimes, after a meal, it’s just better to do a quick brush versus chewing gum or sucking on a mint.
- The non-brush end has this flexible toothpick that’s so much better than any traditional toothpick or tooth floss.
- The “toothpaste” is basically one of those liquid mint things. So nothing in this new product is “new.” It’s just repackaged very nicely.
- The bristles, handle, and ends are pliable, comfortable to hold and use, and look pretty futuristic.

The one thing I don’t like about the Wisp is the packaging. The package I bought (look below) comes in a set of four. I don’t need to take four with me any time I go out. In fact, if I’m going clubbing, my purse will likely be tiny. It’s hard enough to pack a camera and my iphone. I don’t have room in my purse to carry another package almost the size of a deck of cards.
Instead, the Wisp should be packaged separately, so I can take them out one at a time.

To be honest, I probably would buy this in the future. I’m not planning on using it every time I go out, probably only the times when I eat something super garlicky or have a date. So $2.49 every 3 months or so is a pretty good investment.





